4 sources·Business

Amazon to End 'Try Before You Buy' Service for Prime Members

Amazon announces the discontinuation of its 'Try Before You Buy' program as of January 31, 2025, citing limited reach and changing customer preferences.

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  1. Amazon to end ‘Try Before You Buy’ option for Prime members

    The decision to discontinue 'Try Before You Buy' underscores Amazon's shift towards leveraging artificial intelligence for personalized shopping experiences, aiming to streamline operations and enhance customer satisfaction.

    Amazon to end ‘Try Before You Buy’ option for Prime members

    New York PostNew York Post·3M
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  2. Amazon ending its 'Try Before You Buy' program

    The decision to end the "Try Before You Buy" service underscores Amazon's pivot towards leveraging its advanced AI features and the broader appeal of its vast selection, ultimately suggesting that customer preferences are shifting toward convenience over traditional try-on experiences.

    Amazon ending its 'Try Before You Buy' program

    Fox BusinessFox Business·3M
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    Leans Right
    This outlet slightly leans right.
  3. Amazon is ending its ‘Try Before You Buy’ option for Prime members

    The decision to phase out 'Try Before You Buy' reflects Amazon's shift toward leveraging AI-driven recommendations, aiming to streamline the shopping experience while addressing the challenges of high return rates and limited program participation.

    Amazon is ending its ‘Try Before You Buy’ option for Prime members

    Boston HeraldBoston Herald·3M
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    Leans Right
    This outlet slightly leans right.
  4. Amazon is ending its 'Try Before You Buy' option for Prime members

    The discontinuation of the ‘Try Before You Buy’ service signals a shift towards emphasizing AI-driven shopping enhancements and a more streamlined customer experience, reflecting Amazon’s adaptation to the evolving e-commerce landscape.

    Amazon is ending its 'Try Before You Buy' option for Prime members

    Associated PressAssociated Press·3M
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    Center
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  1. New York Post
  2. Fox Business
  3. Boston Herald
  4. Associated Press

Updated: Jan 13th, 2025, 11:02 PM ET

Summary

A summary of the key points of this story verified across multiple sources.

Amazon is phasing out its 'Try Before You Buy' service, which allowed Prime members to trial clothing at home, effective January 31, 2025. The decision stems from limited usage and a shift toward AI-driven shopping tools that offer better size recommendations. The company assures that free returns will remain available for its entire apparel selection, aiming for a simplified shopping experience with more choices and faster delivery options. This change is part of Amazon's broader trend of enhancing its online retail strategy amid rising ecommerce competition.


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Amazon to End 'Try Before You Buy' Service for Prime Members - Pano News