Holiday Retail Sales Surge by 3.8%, Driven by Consumer Demand for Value
This year's holiday season saw a 3.8% rise in retail sales, fueled by online shopping and dining out amid economic uncertainty.
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Summary
According to Mastercard SpendingPulse, retail sales rose 3.8% during the holiday shopping season, outpacing projections. Online sales grew 6.7%, while in-store sales increased only 2.9%. Categories like apparel and jewelry saw significant gains, though concerns over high return rates linger. Retailers face challenges as some, like Party City, announce shutdowns amidst rising competition and changing consumer behavior. The National Retail Federation predicts nearly 17% of sales may be returned, impacting retailer profitability as they navigate economic pressures and shifting shopping trends in the aftermath of the holidays.
Perspectives
This story is either non-partisan or does not have the required sources to create partisan perspectives.