Rachel Maddow Returns to MSNBC for Trump’s Second Term
Rachel Maddow will host her show five nights a week on MSNBC for the first 100 days of Donald Trump's second term.
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Summary
Rachel Maddow is set to return to MSNBC, hosting five nights a week, starting January 20, to provide coverage during the first 100 days of Trump’s presidency. This marks a shift from her 2022 format of airing once a week. Alex Wagner will cover reporting segments, focusing on the real-world impact of Trump’s policies during this period. Maddow’s show, averaging 2.5 million viewers in her limited schedule last year, seeks to help boost MSNBC's viewership amid recent downturns in cable news ratings.
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From the Left
Rachel Maddow is set to return to a weekly schedule on MSNBC, covering the first 100 days of Donald Trump's second term, indicating the network's strategy to reinvigorate its viewership amidst a significant drop since the election.
The return of Maddow, who is MSNBC’s highest-rated host, aims to attract politically engaged viewers who have been turned off by the outcome of the election, emphasizing the network's intention to be a major player in covering the Trump administration's policies and their impact on communities.
MSNBC President Rashida Jones highlighted the necessity of covering the new administration’s early days from diverse locations and perspectives, indicating a broader commitment to delivery of political news that resonates with audiences during crucial times.
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From the Right
Rachel Maddow's return to a five-day-a-week prime-time format on MSNBC comes as the network grapples with a steep decline in viewership since the election, with some suggesting it's a desperate maneuver to re-establish relevance during Trump’s presidency.
While Maddow has gained some viewers after her last Monday show, her past emphasis on sensational claims against Trump raises questions about whether her approach will truly engage disaffected viewers seeking sober political analysis.
The move to utilize Alex Wagner for on-the-ground reporting during Trump's initial days seems to reflect a recognition that audience fatigue has shifted and MSNBC is trying to adapt but may struggle with high ratings due to previous declines following Trump's election.
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Highlights (9)
Maddow noted that Trump’s upcoming presidency in recent days will make people want to “re-engage” with the news and the political realm after taking a break following the election.
Rachel Maddow Returning To Nightly Program For Trump’s First 100 Days Back In White House
Daily Caller
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Rachel Maddow will return to her nightly MSNBC perch five nights a week to cover the early months of the second Trump administration.
Fortune
·CenterThe underlying sources generally maintain reliability but have, at times, included opinion pieces, propaganda, or minor inaccuracies. While typically factual, there may be occasional editorialization or subjective interpretation.Mostly Reliable
Yet even with her more limited television schedule, she remains MSNBC’s signature personality and most popular host.
Back to work: Rachel Maddow returning to MSNBC five nights a week for early Trump days
Boston Herald
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At MSNBC, harnessing Maddow’s star power five nights a week may not prove to be a panacea for all its difficulties but executives are banking on it to help buoy the progressive network’s viewership.
Rachel Maddow returns to MSNBC five nights a week for Trump’s first 100 days | Business
CNN
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Maddow, one of MSNBC’s most recognizable hosts, is an outspoken Trump critic who has repeatedly warned viewers about the threats she says the incoming president poses to democracy.
Rachel Maddow retakes 5 day a week schedule to cover Trump’s first 100 days
The Hill
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Bolstering Maddow’s presence is a bet by MSNBC that viewers will again seek out the liberal-leaning network once Trump is back in office.
Rachel Maddow returns to five nights a week on MSNBC
Los Angeles Times
·Leans LeftThe underlying sources consistently report facts with minimal bias. They demonstrate high-quality journalism and accuracy across multiple articles.Reliable
Yet even with her more limited television schedule, she remains MSNBC’s signature personality and most popular host.
Back to work: Rachel Maddow returning to MSNBC five nights a week for early Trump days
Associated Press
·CenterThe underlying sources consistently report facts with minimal bias. They demonstrate high-quality journalism and accuracy across multiple articles.Reliable
Maddow has long been the biggest ratings draw in cable news outside of Fox News and is certain to boost the network’s line-up, which has struggled since Trump’s election.
NEW: Rachel Maddow Announces Return of Full-Time Show to Cover Trump’s First 100 Days
MEDIAite
·Leans LeftThe underlying sources generally maintain reliability but have, at times, included opinion pieces, propaganda, or minor inaccuracies. While typically factual, there may be occasional editorialization or subjective interpretation.Mostly Reliable
In the first Trump term, one of the things that we learned was this idea of watching what they do, not what they say.
Rachel Maddow returns to nightly MSNBC show for first 100 days of Trump presidency
USA TODAY
·CenterThe underlying sources consistently report facts with minimal bias. They demonstrate high-quality journalism and accuracy across multiple articles.Reliable