The Devil Wears Prada 2 Struts to Strong Box-Office Launch
Sequel opened to about $77m domestically and roughly $233m worldwide, led by female audiences and a global publicity blitz.
The GuardianThe Devil Wears Prada 2 struts to stunning $233m opening weekend at box office
Boston Globe‘The Devil Wears Prada 2’ struts to first place with $77 million debut
ABC News‘The Devil Wears Prada’ struts to first place with $77 million debut
The Guardian‘If you know, you know’: I styled the Devil Wears Prada 2 press premiere entirely from one designer resale site
Overview
Studio estimates said The Devil Wears Prada 2 opened to about $77 million in the U.S. and Canada and roughly $233 to $233.6 million worldwide, topping the weekend box office.
The sequel reunites Meryl Streep and Anne Hathaway at Runway magazine and arrived after a global publicity blitz with stops in Tokyo, London and New York.
Polling showed women comprised roughly 71% to 76% of the opening weekend audience, with PostTrak reporting about 76% and EntTelligence reporting 71%, and critics offered mixed reactions.
The film cost a reported $100 million to produce, opened in 4,150 North American locations, and its global launch was the biggest opening for Meryl Streep and Emily Blunt by several metrics.
Analysts said the opening kicks off the summer movie season and that the annual domestic box office is running about 14% up from 2025, with about $2.8 billion in domestic ticket sales to date.
Analysis
Center-leaning sources frame the opening as a commercial and cultural comeback, emphasizing strong box-office numbers, a female-dominant audience and a glamorous publicity blitz. Editorial choices foreground studio and analyst optimism, highlight PostTrak demographics and star-driven promotion, while downplaying mixed critical reaction and minimizing dissenting or deeper critical analysis.