Bluesky Founder Jay Graber Steps Down, Toni Schneider Named Interim CEO
Jay Graber will move to a newly created chief innovation officer role while Toni Schneider, former Automattic CEO, becomes interim CEO as the board seeks a permanent leader.
Meet Jay Graber, who is stepping down as Bluesky's CEO to transition to a role made just for her

Bluesky CEO Jay Graber stepping back, former WordPress parent chief Toni Schneider named interim boss

Bluesky CEO Jay Graber will step aside

Bluesky CEO Jay Graber steps down | TechCrunch

Bluesky CEO Jay Graber Is Stepping Down
Overview
On March 9, Jay Graber announced she will step down as Bluesky's CEO and transition to a newly created chief innovation officer role while Toni Schneider will serve as interim CEO.
Blaber founded within Twitter in 2019, Graber led Bluesky's 2021 spin-out and helped grow the platform's AT Protocol and user base amid shifts at Twitter since 2022.
Graber wrote that Bluesky needs a "seasoned operator focused on scaling and execution," and Schneider has been an adviser and investor to the company.
Bluesky's user base is reported at roughly 40 to 43 million registered users and the platform supports over 500 active apps, according to company statements.
Schneider said he will prioritize scaling, third-party builders and a board-led search for a permanent CEO while remaining active at True Ventures.
Analysis
Center-leaning sources report this story neutrally. They rely on factual chronology (founding, leadership change), attribute opinions to named sources (Graber's "billionaire-proof" quote), present verifiable user counts and investor ties, and provide balanced context contrasting Bluesky with X and Threads without loaded language or selective omission.
FAQ
Toni Schneider is a seasoned technology executive with extensive experience scaling major platforms. He served as founding CEO of Automattic from 2006 to 2014, where he helped grow WordPress.com into a top-10 global internet destination with nearly 1 billion monthly visitors.[1] His career also includes leading Oddpost, a webmail service that Yahoo acquired in 2004 to form the basis of Yahoo Mail used by over 250 million people worldwide.[1] He was recognized as Silicon Valley's best startup CEO in 2008 and has been a partner at True Ventures since 2005, investing in successful companies like Fitbit, Peloton, and Ring.com.
According to the article summary, Graber determined that Bluesky needs a "seasoned operator focused on scaling and execution."[Query] Rather than replacing herself entirely, she transitioned to a newly created chief innovation officer role, allowing her to continue contributing to the platform's strategic direction while Toni Schneider takes on the operational leadership role.
Bluesky has grown to approximately 40 to 43 million registered users and supports over 500 active apps on its AT Protocol.[Query] As interim CEO, Schneider will need to focus on scaling the platform's infrastructure, fostering the third-party developer ecosystem, and establishing sustainable business operations—all while the board conducts a search for a permanent CEO.
Yes, according to the article summary, Schneider said he will remain active at True Ventures while serving as interim CEO of Bluesky.[Query] This mirrors his previous experience at Automattic, where he managed dual roles, maintaining involvement with True Ventures as it was being established while serving as Automattic's CEO.[5]
The AT Protocol is the underlying technology platform that powers Bluesky's distributed social network architecture. The protocol enables third-party developers to build applications on top of Bluesky's infrastructure, as evidenced by the 500+ active apps currently supported on the platform.[Query] This open ecosystem approach represents a different model from traditional centralized social networks and will likely be a key focus area for Schneider's scaling efforts.
