Apple Names John Ternus CEO and Elevates Chip Chief Johny Srouji
Tim Cook will become executive chairman as John Ternus becomes CEO on Sept. 1 and Johny Srouji is promoted to chief hardware engineer as Apple doubles down on in-house silicon and AI.

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Overview
Apple announced that Tim Cook will step down as CEO on Sept. 1 and that senior vice president of hardware engineering John Ternus will become CEO while Cook will assume the role of executive chairman.
The leadership change comes amid investor scrutiny and pressure for a clearer artificial intelligence strategy after Apple largely relied on others for foundational AI models.
Jim Cramer praised Tim Cook, saying he "built the greatest consumer-based enterprise," and noted Apples stock increased roughly 1,900% as of Monday's close, according to his comments.
Apple promoted Johny Srouji to a newly created chief hardware engineer role effective immediately to consolidate hardware, silicon, advanced technologies and platform architecture work, the company said.
Ternus and Srouji will be expected to push Apple deeper into AI, pursue on-device AI and expand in-house silicon after Apple launched Apple Intelligence in 2024 and used Google's Gemini for some AI features.
Analysis
Center-leaning sources frame the Cook–Trump relationship as one of favors and flattery, emphasizing Trump's boastful claims and Cook's deference. Editorial choices—loaded verbs like “didn't bother” and repeated anecdotes—prioritize Trump’s Truth Social quotes while omitting Cook’s on-record responses, producing a narrative of calculated accommodation.